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As Partnerships Expand and Adoption Grows, Intuition Robotics Launches ElliQ 3

PRNewswire — Wed, 10 Jan 2024 11:07:45 +0000

3rd generation of the award-winning AI companion robot, ElliQ boasts new hardware and generative AI capabilities to improve the lives of older adults

Intuition Robotics, a pioneer in the field of AI-driven technology for older adults, has unveiled the latest upgrades and advancements to its award-winning artificial intelligence companion ElliQ, which has been proven to positively impact seniors’ health, social connectedness, and independence. Fueled by a recent $25M raise, ElliQ 3 represents a significant leap forward in the integration of generative AI into everyday life and the evolution of human-AI relationships. The updated hardware and new software capabilities allow Intuition Robotics to expand both the availability and accessibility of ElliQ to further enhance the independence and wellness of older adults and decrease feelings of loneliness.

The ElliQ 3 hardware is designed for scale, allowing Intuition Robotics to increase manufacturing processes and meet growing demand. The updated design, which is the product of the continued collaboration with Yves Behar’s design studio, Fuseproject, is 1.3 pounds lighter and has a 36% smaller footprint, making it even easier for older adults to handle. ElliQ 3 features a variety of enhancements with a significant upgrade to the system architecture, which leverages an octa-core SoC and a built-in AI processing unit (APU), both powered by MediaTek. The screen has become fully integrated into the device, improving the customer experience and system resilience while also making it simpler for customers to operate. Additional improvements include 33% more RAM, twice the amount of computing power and memory, and an inclusion of a dual-core AI processing unit (APU), enabling accelerated AI-enhancements with lower power consumption.

These significant improvements lay the foundation for the heart of ElliQ 3’s upgrades. Its revolutionary approach to generative AI capabilities, driven by the latest Large Language Model (LLM) technology, extends and enriches ElliQ’s conversations with older adults. Now, users can discuss a virtually infinite number of topics in a more natural and detailed manner with ElliQ. Intuition Robotics integrates LLM technology with its unique Relationship Orchestration Engine, which makes real-time decisions regarding actions, scripted conversation, and generative AI conversation. The capability includes the infusion of both context and memory. Information, that comes up in both scripted and open-ended conversations (as well as non-spoken actions and choices via other modalities), is understood, classified, remembered, and then referenced in future conversations. Relevant information is maintained in the user profile and context so that new conversations, suggestions, and activities triggered in follow-up conversations remain contextual and on point.

For example, a general conversation about the meaning of life may prompt the older adult to share facts, opinions, and ideas about topics like faith, loved ones, values, hobbies, etc. These insights are classified and remembered and then referenced by ElliQ in the future to strengthen the relationship, offer more engaging conversations, and motivate the older adult to meet goals. For example, to promote a social connectedness goal ElliQ may use the above insight to suggest participation in relevant activities, content, and social interactions – such as ElliQ deciding to proactively motivate the older adult to attend a community event on Sunday.

To ensure safety, Intuition Robotics has also developed and deployed guardrail mechanisms that automatically monitor and mediate the conversation in real-time. This is primarily used to better control the context and flow of the conversation, decide when a context switch is appropriate, and avoid “hallucinational” or inappropriate responses. Through a combination of training, prompting, and scripting by ElliQ’s Character Design team, the empathy, curiosity, and humor that power ElliQ’s unique character are also preserved throughout these extended conversations. Ultimately, this approach enables ElliQ to benefit from the infinite possibilities of generative AI, while also creating a safe space for this vulnerable population.

Generative AI technology is also used in other areas of ElliQ. One example is the ability to paint or write poems together, activities that contribute to cognitive wellness and creativity. Sharing these creations with loved ones or the greater ElliQ user community also contributes to social wellness, a decrease in loneliness, and amplifies a sense of recognition. To further encourage social connectedness, ElliQ 3 features synchronized events, starting with Bingo, where customers can participate in real-time with other older adults.

“It’s astounding to see that the first people to live with and build long-term relationships with an AI are individuals in their 80’s and 90’s,” said Dor Skuler, Co-founder and CEO of Intuition Robotics. “Through this relationship, ElliQ is proving to be highly effective in reducing older adults’ sense of loneliness, improving health and independence, and increasing social connectedness. The launch of ElliQ 3 allows us to reach more older adults and expand partnerships with government services for the aging and the healthcare ecosystem while offering valuable insights and context.”

older adults are harnessing the power of AI to transform their lives and embrace new technologies that bring companionship, knowledge, and connection into their daily routines,” said Rick Robinson, Vice President & GM, AgeTech CollaborativeTM from AARP. “As we continue to combat the epidemic of loneliness among seniors, solutions like ElliQ play a vital role, offering not just innovation, but also a lifeline to a brighter, more connected future where our aging population can enjoy the full spectrum of opportunities that the digital age has to offer.”

“By bringing our products and cutting-edge AI technology to ElliQ, we’re helping people in their 70s, 80s, and 90s experience the benefits of the latest innovations in computing,” said Adam King, Vice President and General Manager of the Client Computing Business at MediaTek. “Our advanced processing and connectivity makes it easier for those using ElliQ to experience a more in-depth level of companionship.”

ElliQ is available to hundreds of thousands of older adults as a fully subsidized service through government agencies, non-profit organizations, Medicaid Managed Care Organizations providers, and healthcare payers – including existing partners like the New York State Office for the Aging, Inclusa (a Humana company), and the Area Agency on Aging of Broward County, as well as newer partners like The Olympic Area Agency on Aging, Ypsilanti Meals on Wheels, and more. These programs have seen exceptional results with New York Statesharing data showing a 95% reduction in loneliness amongst users.

[To share your insights with us, please write to sghosh@martechseries.com]

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Chatmeter Unveils the Future of Reputation Management with Launch of Pulse AI: Signals

GlobeNewswire — Wed, 10 Jan 2024 09:41:17 +0000

Chatmeter, the leader in reputation management and multi-location intelligence, announced the release of Pulse AI: Signals, enabling brands with critical customer and location insights in real time to grow their business – an industry first.

Multi-location businesses have traditionally used keyword-matching sentiment analysis and Net Promoter Score surveys to get a surface-level understanding of customers. Now, these businesses can type any question into Signals, which will analyze their reviews, social media and surveys to deliver the exact information needed, with the data to back it up, in real time.

“We’re in a new era for multi-location brands,” said John Mazur, CEO of Chatmeter. “Every brand is at risk of their next mention going viral and costing them millions in revenue before they’re even able to respond. Not anymore, thanks to Signals and its pioneering use of generative AI.”

“Armed with Chatmeter’s insightful data, we’ve made swift and effective changes to elevate the guest experience,” said Richard Clarke, senior manager of loyalty and guest feedback at Northland Properties. “As a result, we’ve enjoyed future bookings, repeat stays, and greater guest loyalty. Chatmeter’s ability to close the loop on customer feedback and generate positive results is truly impressive.”

Chatmeter was one of the first reputation management platforms to bring advanced sentiment analysis to the market in 2017 and is now the first to use generative AI to empower multi-location businesses to:

Quickly make better, more informed decisions from real customer feedback through generated reports that answer the mission-critical questions brands have about their customer experience, products, locations, and more.
Gain an even deeper understanding of every customer’s experience and how specific locations are performing by using insights from specific regions, locations, providers, timeframes, and more, along with all of the customer reviews and data, to make informed decisions that drive real business impact.

“While many companies use AI to automate basic tasks, Chatmeter is using multiple, best of breed large language models, including internal models trained on our own data, to deliver actionable insights in real time,” said Chatmeter CTO Dan Cunningham. “We have invested heavily in this technology because we believe that multi-location businesses need insights beyond what is delivered using general sentiment and search, and they need these insights in real time.”

Signals uses an advanced data pipeline to process reviews, social posts and surveys through multiple AI models, including custom-trained versions to deliver the insights multi-location businesses need on topics such as:

Product feedback
Customer satisfaction
Facilities operations
Critical business risks
Customer and employee safety
Regional strengths and weaknesses
And many more….

Across a multi-location brand, thousands of reviews, social posts and surveys may be processed by Signals daily. With the data processed and stored using AI, businesses can ask questions of their data, and get detailed answers back, including insightful analysis, attributing data and downloadable reports.

Signals is now available to Chatmeter customers with the Performance and Intelligence bundles. Additional Pulse AI features will be available later in 2024.

[To share your insights with us, please write to sghosh@martechseries.com]

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AppDirect’s Capital Program Fortified With $100 Million Investment from CDPQ

Business Wire — Tue, 09 Jan 2024 20:04:09 +0000

Funding provides flexible capital for technology advisors to transform and scale their business while maintaining 100% ownership

AppDirect, the leading B2B subscription commerce platform in North America, announced it has secured USD 100 million [approximately CAD 136 million]¹ in funding from global investment group CDPQ. This new investment will support innovative financing options for technology advisors through the AppDirect Capital Invest program, allowing them to access flexible capital to transform and scale their business. Building upon the initial USD 80 million financing from CDPQ in 2021, this new investment increases the total program funding to USD 180 million.

In dynamic channel market, every technology advisor faces the decision to stay the course, seek capital to invest back into their business or consider whether the time is right to be acquired or acquire. The AppDirect Capital Invest program supports these endeavors by combining upfront, non-restrictive capital with the power of the AppDirect Marketplace, allowing technology advisors to use the capital to scale, innovate, retain top talent, or make outside investments while maintaining 100% ownership of their business. This new funding from CDPQ enables AppDirect to work with technology advisors on flexible capital solutions to meet their unique business needs.

“AppDirect is committed to providing our technology advisors with an unfair advantage. Our Invest program is purpose-built to empower our technology advisors,” said Emanuel Bertolin, Chief Revenue Officer at AppDirect. “To keep up with ever-changing market, technology merchants need fast access to capital to accelerate their growth. With AppDirect Capital, technology advisors can take advantage of innovative capital options to expand their business or invest in the future, which makes increasing access to this program all the more essential.”

“Since our initial financing in 2021, AppDirect has demonstrated their ability to accelerate the connectivity and competitiveness of today’s businesses,” said Marc Cormier, Executive Vice-President and Head of Fixed Income at CDPQ. “As part of our partnership, this repeat investment continues to facilitate the delivery of critical solutions for the digital economy, while generating stable returns for our clients.”

“AppDirect is dedicated to fueling innovation and growth for our advisor community,” said Nicolas Desmarais, Chairman and CEO at AppDirect. “CDPQ and AppDirect have an established track record of working together, and this new investment further solidifies both companies’ commitment to the growth and transformation of AppDirect channel partners and technology advisors.”

With this investment, AppDirect expects to continue bringing value to its technology advisors, like NXTSYS. “For the last five years, we’ve grown consistently between 22% to 30% year over year. Since we partnered with AppDirect Capital Invest, we jumped 50% in a single year in profit. Think about that: not 50% in revenue, but 50% in profit. Those kinds of numbers are phenomenal,” said David Wallace, Co-founder and President of NXTSYS. “With AppDirect as a partner, we knew we’d have the ability to drive growth. And once we learned that we’d maintain complete control of our business, it was a clear path forward for us.”

[To share your insights with us, please write to sghosh@martechseries.com]

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GTT Elevates Its Global IT Operations With AIOps From Selector

GlobeNewswire — Tue, 09 Jan 2024 18:23:35 +0000

GTT Communications, Inc., a leading global provider of managed network and security services to multinational organizations, announced its adoption of the artificial intelligence for IT operations platform by Selector, the leading provider of network-aware AIOps, observability and multi-domain analytics. With Selector, GTT is redefining IT Operations with comprehensive observability, actionable insights for managing networking and application infrastructures, root cause analysis and advanced analytics.

Over two-thirds of GTT’s customer traffic originates and terminates on its global Tier 1 IP backbone.¹ To enhance the customer experience, GTT is applying Selector to its internal IP backbone monitoring systems to gain efficiency by using AI and machine learning to correlate data across multiple data sources and types. GTT can proactively detect and remediate operational issues, optimize resource allocation and prevent service interruptions.

Selector was recently named a 2023 Gartner^® Cool Vendor in Monitoring and Observability and offers GTT multiple high-impact features, including:

Cutting-edge machine learning to power smart alerting, automated event correlation, anomaly detection and root cause analysis — allowing GTT to shift from reactive to proactive incident management workflows.
Comprehensive observability and actionable insights for managing networking, security and application infrastructures, root cause analysis, and advanced analytics. Use cases include detecting significant drops or changes in traffic, link quality degradation, traffic management patterns, forecasting and proactive alerting.
Search-driven query functionality delivers a conversational experience for operators to drill down, surface root causes, file tickets and remediate issues through conversational AI.
Support for integrations with a wide range of data formats and sources, including network, infrastructure, cloud services and applications.

GTT recognizes the transformational elements of AIOps in revolutionizing its operations in partnership with Selector while continuously driving implementation of new use cases to support additional business outcomes and empower enterprises through technology. GTT’s investment in continuous innovation delivers tangible results and ongoing improvement to end-user experiences, providing a pathway for customers to achieve their business objectives while relying on GTT to securely manage their Wide Area Network with streamlined efficiency.

“Our work with Selector reflects a shared dedication to innovation for operational excellence,” said Fletcher Keister, chief product and technology officer, GTT. “Leveraging the power of AIOps across the network accelerates our ability to ingest, analyze, correlate and act on data to continuously improve our network’s performance and deliver the best service experience for our customers.”

“Selector’s AIOps solution has been successfully deployed at some of the world’s largest enterprises and service providers,” said Kevin Kamel, vice president of product management at Selector. “GTT’s decision to partner with Selector further reinforces the importance of leveraging collaborative AI or ML solutions for optimizing IT operations. By utilizing Selector, GTT is experiencing firsthand the significant improvements in operational efficiency that AIOps can bring.”

[To share your insights with us, please write to sghosh@martechseries.com]

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Knownwell Raises $2 Million for Intelligent Enterprise OS in Pre-seed Round

Cision PRWeb — Fri, 05 Jan 2024 13:24:19 +0000

Knownwell, a pioneering AIaaS (Artificial Intelligence as a Service) platform company, is proud to announce the successful closure of a $2 million pre-seed round. This funding marks a significant milestone in Knownwell’s goal to revolutionize the professional services sector with its cutting-edge Intelligent Enterprise Operating System.

The investment will fuel the development of Knownwell’s technology platform and the first product in its Intelligent Enterprise Operating Platform. This innovative system promises to transform how mid-market services companies operate by leveraging artificial intelligence to provide continuous, proactive intelligence. It will analyze a myriad of data points and natural information within businesses, enabling the C-Suite to make high-leverage decisions and orchestrate effective strategies with unprecedented precision and insight.

“With this new funding, Knownwell is set to redefine the landscape of professional services,” said David DeWolf, CEO of Knownwell. “Our Intelligent Enterprise Operating System will empower organizations to look beyond their managed data and into the natural communication and information flows in order to draw high-leverage conclusions that drive more effective execution. This is not just an evolution; it’s a revolution in how professional services companies in marketing, finance/accounting, public relations, technology, and beyond will operate and compete.”

The funding round was led by several industry investors who recognize the transformative potential of Knownwell’s technology. This investment underscores the growing importance of AI in enhancing business operations and decision-making processes across various industries.

[To share your insights with us, please write to sghosh@martechseries.com]

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IAS Announces First Attention Product to Unify Media Quality and Eye Tracking

PRNewswire — Fri, 05 Jan 2024 10:59:45 +0000

Quality Attention™ Provides Actionable Attention Metrics that Tie to Business Results for Global Advertisers

Integral Ad Science, a leading global media measurement and optimization platform, announced the general availability of its Quality Attention™ measurement product – the first to unify media quality and eye tracking with machine learning. The new offering provides transparent metrics to help global advertisers increase return on investment, drive brand consideration, and boost conversions.

With Quality Attention, advertisers can capture higher attention to drive campaign performance and unlock proven results. Quality Attention uses advanced machine learning technology, actionable data from Lumen Research’s eye-tracking technology, and a variety of signals obtained as part of IAS’s core technology, including viewability, ad situation, and user interaction, and weighs them into a single attention score. IAS’s attention model is designed to predict if an impression is more likely to lead to a business result including awareness, consideration, and conversion.

“Attention measurement must inform actions that drive superior results for advertisers,” said Yannis Dosios, Chief Commercial Officer, Integral Ad Science. “Our Quality Attention offering is purpose-built to help brands and agencies navigate through media clutter to seamlessly understand how media visibility, the ad environment, and customer interaction impact campaign performance. According to our research, brands that focus on driving higher IAS attention scores achieve up to a 130% lift in conversion rates leading to a better return on their investment.”

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Quality Attention provides global advertisers with:

An Advanced Machine Learning Model: A singular view of campaigns’ attention performance, trained based on a pool of data consisting of billions of impressions and millions of conversion events.
Proven Performance and Brand Results: Up to a 130% lift in conversion rates when comparing high attention impressions to low attention impressions, with greater attention scores seeing 91% higher brand consideration and 166% higher purchase intent.
Unification of Media Quality with Human Attention: IAS is the first company to combine one of the world’s largest consumer attention biometric data sets with media quality metrics to provide the most accurate picture of attention for global advertisers.

Global healthcare company, Sanofi, has partnered with IAS as they move beyond traditional ways of measuring media performance. “We know that ad clutter is not only a frustrating consumer experience, but it also correlates with attention and carbon footprint: less ad clutter = more attention and less carbon,” said Anna Kechekmadze, Global Digital Media Lead at Sanofi CHC. “Our partnership with IAS on Quality Attention is giving us insight into how attention plays a role in reducing ad fatigue, getting better inventory quality and improving media KPIs.”

IAS and Lumen Research announced their initial partnership in 2023 to change the way digital advertising impressions are measured for attention-first advertising. Now, IAS customers will have an even more powerful way to accurately track which ad impressions have captured attention and are likely to yield business results.

“We are excited about the evolution of our partnership with IAS and how we are offering advertisers a transparent and more accurate picture of attention,” said Mike Follett, CEO at Lumen Research. “By bringing our cutting-edge eye-tracking data to IAS’s attention model, advertisers have access to the most robust predictive attention models at scale.”

[To share your insights with us, please write to sghosh@martechseries.com]

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Zuper and Freshworks Join Forces for Exceptional On-the-Go Customer Experiences

Cision PRWeb — Fri, 05 Jan 2024 10:34:11 +0000

Zuper, a leading solutions provider to scale and modernize fast-growing businesses with field operations, announced an integration with Freshworks Inc. in the Freshworks Marketplace to enhance customer relationships and experiences for businesses field service teams. Zuper will integrate directly with Freshdesk to allow for seamless data flow and sharing without the need to switch platforms.

The Freshworks Marketplace, powered by the Freshworks Neo platform, allows companies and developers to easily build and publish apps that integrate with the Freshworks suite of products to aid in customer and employee delight. With the integration now available on the Freshworks Marketplace, businesses using Freshworks will be able to take advantage of Zuper for their field service teams by modernizing operations, experiences, and bookings with increased operational efficiency. Zuper provides the most flexible, customizable, and scalable solution and integration with the industry’s leading customer support software.

“At Freshworks, we are empowering businesses with the Freshworks Neo platform and enabling them to build integrations that help them scale their customer and employee experiences,” said Doug Farber, Senior VP of Channels and Alliances at Freshworks. “Our partnership with Zuper gives Freshdesk customers the ability to expand their support capabilities to best meet the needs of users out in the field delighting their customers.”

For fast-growing businesses with field service operations looking to empower their teams to operate efficiently and offer exceptional customer service at scale, Zuper’s integration with Freshworks streamlines workflows and business processes. It also makes it easier to communicate with customers. Specific capabilities of the integration include:

Create work orders and service appointments on the go.
Dispatch the right field technicians for each individual job.
Monitor performance in the field.
Provide field technicians with a 360-degree view of the customer and their needs.

“Consistently delighting customers with exceptional service is the key to outperforming competitors today,” said Anand Subbaraj, CEO of Zuper. “At Zuper, we work to provide solutions that help businesses with field service teams achieve this goal, and the integration with Freshworks will provide greater visibility into customer interactions and data, leading to more streamlined care and support.”

[To share your insights with us, please write to sghosh@martechseries.com]

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TIFIN & Franklin Templeton Introduce TIFIN @Work: Innovative Employee Financial Wellness

PRNewswire — Thu, 04 Jan 2024 15:44:22 +0000

The offering enables a white-labeled solution for plan advisers to deliver an AI-powered, actionable advice platform for workplace benefits and financial wellness

TIFIN, a leading AI and innovation platform for wealth, and Franklin Templeton, a global leader in asset management, have announced a partnership to launch TIFIN @Work, a groundbreaking financial wellness solution designed to empower employees and enhance their financial well-being. Leveraging TIFIN’s experience in designing cutting-edge generative AI fintech platforms, TIFIN @Work helps individuals achieve their financial goals, reduce stress related to personal finance, and ultimately enhance overall employee well-being. The announcement builds on the existing strategic relationship between the firms that began during TIFIN’s Series D round in May of 2022.

“Blending the deep investment expertise and digital capabilities of Franklin Templeton with the data-enriched Tifin @Work platform is a game-changer for advisors looking to expand their practice beyond retirement accounts to wealth solutions,” saidHarshendu Bindal, Managing Director, Digital Strategy and Wealth Management, Franklin Templeton. “The experience delivers a truly unique financial wellness offering for plan sponsors that considers the holistic investment needs of participants, providing digital education with clear and seamless paths to help them invest for their goals.”

Workplace benefits and financial wellness are a crucial part of a modern employee’s compensation package. Yet, employees can often struggle to make optimal use of workplace benefits within the context of their current financial status and future goals. TIFIN @Work is the first holistic AI-powered platform for employees designed to help assess their financial situation, get actionable advice, and seamlessly make adjustments to their benefits to achieve better financial outcomes.

“We are thrilled to collaborate with Franklin Templeton to bring TIFIN @Work to the market,” said Dr. Vinay Nair, Founder & CEO, TIFIN. “This partnership combines TIFIN’s technological innovation in AI with Franklin Templeton’s deep plan adviser network and expertise in the defined contribution industry. Together, we can empower employers to deploy a holistic solution that fosters better financial outcomes for their employees.”

TIFIN will partner with Franklin Templeton’s Workplace Retirement Distribution Business to deliver TIFIN @Work to plan advisers and the employers they serve. This partnership between TIFIN and Franklin Templeton is designed to create a positive impact across the defined contribution and plan adviser ecosystems, closing many of the gaps advisory firms are addressing between their workplace and the wealth management businesses.

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“We believe every U.S. worker and household has the right to experience financial well-being throughout each phase of life, and access to personalized advice is a critical step towards achieving that,” said Yaqub Ahmed, head of Retirement, Insurance Sub-Advisory & 529 College Savings for Franklin Templeton. “Through this strategic partnership, we’ll empower financial professionals with an easy and actionable way to help plan participants better understand their overall financial situation, and allocate savings to what means the most to them.”

[To share your insights with us, please write to sghosh@martechseries.com]

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EarlyBirds Helps Technology Companies Harness Innovations In Their Industries For Long Term Success

GlobeNewswire — Wed, 03 Jan 2024 08:59:55 +0000

Australian OSINT platform EarlyBirds is helping technology companies worldwide find innovative solutions to develop new products, enter new markets, and grow their businesses. For more information,

The late 2010s and early 2020s have seen the creation, launch, and widespread adoption of several technologies that are likely to shape the world significantly for decades to come. Their potential for impacting various aspects of everyday lives and driving innovation and progress in diverse fields is huge. Companies that are the first to market with a successful implementation of these technologies will have an early mover advantage that will be decisive in the long term.

Jeff Penrose, one of the co-founders of EarlyBirds, says, “Mega corporations that are synonymous with technology and progress in their industries got their start innovating in key domains which no one foresaw could be as ubiquitous as they are today. The challenge, then, is to spot technologies that hold the most promise and build products and services that take advantage of their future growth and proliferation. However, no one has a crystal ball that can make these predictions accurately. If you have the will and resources to bring these innovations to market, we urge you to sign up as an Early Adopter to the EarlyBirds platform.”

Fifth-generation (5G) wireless technology is already revolutionizing connectivity, enabling faster and more reliable data transfer. With the rollout of 5G services successfully reaching millions of people worldwide, it has already enabled new experiences that wouldn’t have been possible with the slower 4G and 3G technologies. As the world moves towards 6G and beyond, these networks will enable advancements in augmented reality, virtual reality, smart cities, Internet of Things (IoT) applications, autonomous vehicles, and more.

Artificial Intelligence (AI) advancements are also rapidly evolving and impacting various sectors, including healthcare, finance, manufacturing, and transportation to name a few. As AI continues to improve, it will drive automation, data analysis, and decision-making, leading to increased efficiency and innovation across industries. Quantum computing, while still in its early days of discovery and research, holds the potential to solve complex problems that are currently beyond the reach of classical computers. It will have profound implications for cryptography, drug discovery, optimization, and simulating quantum systems.

Advances in biotechnology, gene editing (e.g., CRISPR), and personalized medicine are transforming healthcare. They offer potential cures for genetic diseases, improved agriculture, and more sustainable approaches to bio-manufacturing. Finally, with the urgency of addressing climate change, renewable energy sources like solar, wind, and hydro are becoming increasingly vital. Coupled with energy storage technologies, they can ensure a reliable and resilient clean energy supply for the future.

EarlyBirds cofounder Kris Poria talks about how EarlyBirds can help private and public organizations adapt to the changing technology landscape. He says, “Early Adopters in our open innovation ecosystem get to connect with real innovators worldwide who are working to solve some of the hardest problems in their domains. The solutions they are building may be in the nascent stage or even ready for widespread deployment with the support and funding that can be provided by an Early Adopter. Moreover, the platform also boasts Subject Matter Experts (SMEs) who can help sift through all innovators to handpick those with the most potential.”

Currently, EarlyBirds boasts over 5 million innovators on its platform listing products and services for sale at various stages of development such as pilot, trials, or proof of concepts. The company’s domain maps contain startups, scaleups, and mature companies involved in the core technologies of their industries. The maps also track industry news from numerous daily and historical sources including media articles from around the world to give business leaders a succinct overview of their technological domain.

EarlyBirds’ Explorer Program is designed for businesses who need innovation as a service to supplement existing innovation programs, or to conduct innovation projects as required. Its Challenger Program is designed to solve one business or technical challenge at a time and search for relevant innovators that meet the business, technical, commercial, and business risk requirements.

[To share your insights with us, please write to sghosh@martechseries.com]

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Omnicom Announces Closing of Acquisition of Flywheel

PRNewswire — Tue, 02 Jan 2024 14:56:46 +0000

Omnicom announced it has closed the previously announced acquisition of Flywheel Digital, the digital commerce business of Ascential. Terms of the acquisition were first announced on October 30, 2023.

“We are thrilled to cross the finish line and officially welcome everyone at Flywheel to Omnicom,” said John Wren, Chairman and CEO, Omnicom. “Flywheel’s best-in-class solutions are a game changer for our clients whose demand for digital commerce and retail media solutions continues to grow. When combined with our well-established offerings in commerce, media and precision marketing, we now have end-to-end services that outpace the competition.”

The addition of Flywheel uniquely positions Omnicom to seamlessly integrate offerings across retail and brand media, digital and in-store commerce, as well as precision marketing. Omnicom will connect the audience and behavioral data in its open operating system Omni to the product and transaction data in Flywheel Commerce Cloud to provide its clients unmatched insights and analytics.

Flywheel will operate as a Practice Area within Omnicom and will be led by Duncan Painter, previously the CEO of Ascential.

“Joining the Omnicom network takes our organization to the next level. We can scale faster, leverage relationships, and combine data and technology efforts,” said Duncan Painter, CEO of Flywheel. “We look forward to the unique offering created as we connect complementary data from Flywheel Commerce Cloud and Omni. The combination gives our clients an unmatched view of complex digital marketplaces and offers them new ways to automate, optimize, and measure their digital commerce and media spend.”

[To share your insights with us, please write to sghosh@martechseries.com]

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